Thank you for wanting to learn more about TABOO! We are so excited to share our story with you, and are so grateful to have you on board. Enjoy!
– Eloise Hall & Isobel Marshall (Co-Founders and Co-Directors)

How It Started

In January 2016, Bond University hosted a leadership conference designed for the school captains of schools around Australia.  We were both very excited to take part, but didn’t expect that it would mark the start of an idea like TABOO! Inspiring keynote speakers left us with an overwhelming sense of responsibility to use our blessed circumstances to help those in need, and gave us the courage to do just that. By the end of the weekend, we had decided that we wanted to change the lives of women who don’t have access to the simple necessities that we do. We began researching, and discovered just how much work was to be done in the area of menstrual health in Developing Countries.

The Facts

Around the world, the concept of a period is completely taboo, and as a result, women and girls are made to feel degraded and dehumanised while they bleed.  Incredibly unhygienic and unhealthy consequences arise because the girls don’t have access to the safe resources and education they deserve. Many of these girls also experience emotional and relational trauma whilst menstruating. It is not fair that these girls and women are forced to be ostracised once a month from school, work or social interactions, simply because of their period.

The Solution 

We decided that the only way to see sustainable change in this area would be if people in Australia contributed money towards menstrual projects through everyday living costs. We wanted to make this happen by offering an essential product to the Australian market, from which profits could be used to fund menstrual projects! This is how the concept of TABOO arose. Our vision is to sell sanitary pads and tampons to women in Australia, using all profits to ensure that women around the world have access to sanitary care.

Our Product 

We have contacted countless manufacturers to ensure that our product will be amazing quality and align well with our mission.  TABOO is not in a position to disclose our manufacturer just yet, but we can promise that our TABOO branded pads and tampons will be made from 100% organic cotton.

In 2017, we visited our manufacturer’s factory in Barcelona, and were blown away with their high standard,  high quality and the culture of their workplace. The factory runs off of green energy and value their employees highly.

Our product is likely to be available for purchase in September 2018, however we cannot make any promises at this stage.

The Directors

Eloise devoted her gap year in 2017 to growing TABOO. Alongside this, she worked at the local pub and travelled through Europe for 5 weeks. In 2018, she will start a double degree in Business and International Studies at Flinders University.

Isobel also dedicated her gap year to TABOO. From April to July, she worked in Paris as a Nanny, working on TABOO from cafés and exploring the city. In Adelaide, she works at the local café. In 2018, she will begin studying medicine at The University of Adelaide.